Mahdi Khalil · Marketing Specialist · Bahrain #OpenToWork

Marketing × Design × Data × AI

I work across brand development, trade marketing and campaign execution — and use data analytics and AI-assisted workflows to make the work sharper and faster to deliver.

6 Roles & Programs Since 2019
420 Hours — Data Analytics Bootcamp
BH Based in Bahrain

Experience With

Kazerooni Brothers B.S.C
VKL Holdings & Al Namal Group of Companies
Gulf Coca-Cola Beverages
Batelco
Zain Bahrain

About

Where marketing meets data.

Portrait of Mahdi Khalil

I'm a marketing specialist working across brand development, trade marketing and field marketing in Bahrain's retail and FMCG space. Alongside that, I completed a 420-hour data analytics bootcamp — so I bring commercial marketing thinking together with analysis, dashboards, and AI-assisted workflows.

01 — MARKETING

Marketing

Brand Development Trade Marketing Field Marketing Campaign Development Market Analysis
02 — DESIGN

Design

Illustrator Photoshop InDesign Canva
03 — DATA

Data

Power BI Excel Tableau SQL SAP
04 — AI

AI

Claude ChatGPT Microsoft Copilot

How It Fits Together

Four disciplines, one process.

01

Marketing

Identifies the problem — reading the market and the retail environment to find where a brand needs to move.

02

Data

Finds the insight — analyzing performance and segmenting customers to turn numbers into direction.

03

Design

Communicates the idea — turning strategy into visual identity, campaign assets and retail execution.

04

AI

Accelerates the process — speeding up research, content development and analysis without cutting corners.

Experience

Career timeline.

Click a role to see the detail.

  1. Focus

    • Field Marketing
    • Brand Development
    • Trade Marketing
    • Marketing Execution
    • Retail / Modern Trade
    • Campaign Development
    • POS & Merchandising
    • Commercial Marketing
    Field Marketing Brand Development Trade Marketing Retail Marketing
  2. Focus

    • Excel
    • SQL
    • Power BI
    • Tableau
    • Python
    • Customer Segmentation
    • Campaign Performance
    • Marketing Analysis

    Capstone

    Delivered data-driven marketing insights through a capstone project.

    Excel SQL Power BI Tableau Python
  3. Responsibilities

    • Creating Marketing Offers
    • Visual Marketing Materials
    • Strategic Pricing
    • Market Analysis
    • Collaboration with Design Teams
    • Campaign Execution
    • B2B Marketing
    • E-commerce
    Market Analysis B2B Marketing E-commerce Strategic Pricing
  4. Responsibilities

    • Designing Signboards
    • Developing POS Materials
    • Creating Promotional Content
    • Working with Sales Teams
    • Cross-functional Collaboration
    • Brand Visibility
    • Campaign Execution
    • Sales Growth Initiatives
    POS Design Promotional Content Brand Visibility Sales Collaboration
  5. Responsibilities

    • Supporting Sales Targets
    • Customer Acquisition
    • Product Demonstrations
    • Maintaining Sales Records
    • Customer Service
    Customer Acquisition Product Demos Customer Service
  6. Responsibilities

    • Customer Support
    • SIM Card Registration
    • Professional Customer Service
    Customer Support Professional Communication

Selected Work

Marketing, in practice.

Saudi Food 2025 SF [PROJECT IMAGE REQUIRED]

Branding · Event

Saudi Food 2025

Full event branding for Saudi Food 2025 — 3D visualization, booth design, and brand application for one of the region's premier food industry events.

Role

Brand & Creative Execution

Tools

3D Modeling, Brand Identity

Hawa AlManama 2026 HM [PROJECT IMAGE REQUIRED]

Branding · Campaign

Hawa AlManama 2026

A landmark cultural event in Bahrain's capital — brand identity, 3D venue visualization, and campaign materials positioning it as a premium destination experience.

Role

Brand & Campaign Materials

Tools

3D Visualization, Brand Strategy

Coca-Cola 3D Modeling CC [PROJECT IMAGE REQUIRED]

Trade Marketing · POS

Coca-Cola 3D Modeling

Hyper-realistic 3D modeling for Coca-Cola brand activations — product renders and POS display concepts, built to Coca-Cola's global brand standards.

Role

3D Modeling & Visualization

Tools

3D Modeling, POS Design

Autumn's Fair 2025 AF [PROJECT IMAGE REQUIRED]

Campaign · Content

Autumn's Fair 2025

Brand communications and content strategy for Autumn's Fair — email campaigns, social content, and brand voice that lifted event awareness and advance ticket sales.

Role

Content & Campaign Strategy

Tools

Email Marketing, Social Content

Display Floor Stand POP [PROJECT IMAGE REQUIRED]

Trade Marketing · POP

Display Floor Stand

POP display floor stand design for a trade marketing initiative — from retail placement concept to production-ready 3D specifications, built to drive in-store purchase intent.

Role

Trade Marketing & 3D Design

Tools

3D Design, Retail Strategy

VKL Holdings & Al Namal Group VKL [PROJECT IMAGE REQUIRED]

Trade Marketing · Branding

VKL Holdings & Al Namal Group

Marketing offers and visual materials to support strategic pricing and campaign execution across B2B and e-commerce channels.

Role

Marketing Specialist

Tools

Visual Design, Market & Pricing Analysis

Outcome details available on request.

Events

🎪 Event & Exhibition Projects

  1. 2026

    Saudi Food

    Jeddah, Saudi Arabia

  2. 2025

    Saudi Food

    Riyadh, Saudi Arabia

  3. 2025

    Global Food Show

    Bahrain

  4. 2025

    Gulfood

    Dubai, UAE

  5. 2025

    Hawa Alamanama

    Bahrain

  6. 2019

    BRAVE

    Bahrain

Toolkit 🧰

What I work with.

Data & Analytics

Marketing Capabilities

Brand Development Trade Marketing Field Marketing Campaign Development Retail Marketing Market Analysis Marketing Analytics POS Development B2B Marketing E-commerce Marketing Customer Segmentation

Skills

Hard skills, soft skills.

Hard Skills

Marketing Strategy Brand Development Trade Marketing Field Marketing Retail Marketing Market Analysis Data Analytics Data Visualization Campaign Development POS Development Customer Segmentation Graphic Design Presentation Design AI-Assisted Workflows

Soft / Professional Skills

Strategic Thinking Communication Cross-functional Collaboration Problem Solving Commercial Awareness Creativity Analytical Thinking Project Coordination

Education & Certifications

Where it started, and what's current.

University of Bahrain

Bachelor of Business Administration

Business Administration

General Assembly Middle East

GA Data Analytics Bootcamp

420 Hours · Certificate of Completion

Get In Touch

Let's talk.

Open to full-time marketing and marketing-analytics roles — and always happy to hear about interesting projects or connections in Bahrain and the Gulf.

Thanks — your message has been sent. I'll be in touch shortly.

Manama, Bahrain